Nov 28, 2022
This is episode 570.
Tips for sales career success.
Read the complete transcription on the Sales Game Changers Podcast website.
CARAJANE'S TIP: "What's going through the mind of the senior buyer is the biggest problem that they need to solve. To gain access to that bigger buyer, you need to know what that problem is, declare that you know what the problem is, and then be able to demonstrate your expertise in solving that problem. That's kind of a big shift into the way that we used to sell versus what we need to do to gain access today."