Oct 22, 2021
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Read the complete transcription on the Sales Game Changers Podcast website.
IAN’S TIP FOR EMERGING SALES LEADERS: “The framework I use to call is all based on RGAs, Revenue Generating Activities. Is what I’m doing an RGA or not? And there’s two types of RGAs, one is advancement of pipeline – everything you need to do to move your deals forward in a sales cycle – and the second bucket is creation of pipeline – everything you need to do to add additional pipeline. Everything else is noise.”